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Websites directed to children or that knowingly collect information from kids under 13 must post a notice of their information collection practices that includes:
In many cases, a site must obtain parental consent before collecting, using or disclosing personal information about a child.
Consent is not required when a site is collecting an email address to:
The policy must be available through a link on the website's homepage and at each area where personal information is collected from kids. Websites for general audiences that have a children's section must post the notice on the homepages of the section for kids.
Read the policy closely to learn the kinds of personal information being collected, how it will be used, and whether it will be passed on to third parties. If you find a website that doesn't post basic protections for children's personal information, ask for details about their information collection practices.
Giving consent authorizes the website to collect personal information from your child. You can give consent and still say no to having your child's information passed along to a third party.
Your consent isn't necessary if the website is collecting your child's email address simply to respond to a one-time request for information.